A 2M length is $639.00 MSRP. So slightly more pricey than a JPS Power AC+.
Right now at this point in the break-in process, it's not my favorite. More detail and spatial cues than the JPS. Images are more precise and defined in space. Guitar strings are more real sounding. But it makes me clench my jaw from the moment the amp is powered on and music starts playing. I've got a headache inside 3 minutes. Not necessarily more forward sounding as the soundstage in both cases is still just barely in front of the speakers to waaaay back behind them. But it's definitely leaner in the middle and that's just not my bag. The note decay is too extended with it. I'm hoping my opinion changes as it breaks in. I can certainly see what people went nuts for at the meet... It's got the wow factor in short bursts...
I'm not really trying to be all secretive and trying to drag this out for folks. In hindsight, I should have kept my trap shut until I received some demos and ran them through their paces. I also probably should have just done this via email with you local guys. But I was intrigued at the time after my conversation and thought this might be something and jumped the gun a bit by posting about it. If this turns out to be something that just isn't right for me, I don't want to hurt the brand by being all negative about it publicly. It may work for some folks. So I'm keeping the brand name, now that I know it is an official cable for a known cable brand and not a single guy's creation, private for now. If folks really have to know, PM me and I'll share it.